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Sales enablement collateral

Service

Sales enablement collateral

We create clear, sales-ready collateral that helps ERP consultancies explain their services, experience, and value with confidence. Everything is designed to support real conversations, not sit unused in folders.

Why sales collateral often doesn’t get used

Many ERP consultancies have sales decks, brochures, or case studies, but they’re outdated, inconsistent, or don’t reflect how the business actually delivers work. As a result, sales teams either avoid using them or rely on verbal explanations that lack structure.

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When collateral isn’t aligned with delivery reality, it creates friction in sales conversations and reduces confidence with prospects. Instead of supporting sales, it becomes another thing to work around.

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Service Overview

What effective sales enablement looks like

We create collateral that sales and delivery teams are comfortable using because it’s accurate, clear, and easy to adapt to different conversations.

Service brochures & capability overviews

Clear, professionally designed documents that explain what you do, how you deliver it, and why it matters to the buyers you're talking to.

Sales decks structured around real buyer questions

Presentations built around how ERP buyers actually evaluate consultancies, addressing the questions that come up in real conversations, not just showcasing features.

Case studies and short form video content

Written case studies that focus on delivery reality, measurable outcomes, and credibility, structured to be used actively in sales conversations, not just published and forgotten. Where it adds value, we also produce short form video content that brings your delivery story to life in a format buyers increasingly expect to see.

Company profiles & internal documents

Standardised documents used across teams, including company profiles, CV templates, and internal assets that ensure consistent representation across every touchpoint.

Standard across all services. Every engagement is shaped around your specific services, team structure, and priorities, there are no fixed packages. We take ownership of what matters most to your business.

Testimonials

Trusted by Leading ERP consultancies

Petra Tuitert

Partner Marketing Director @ IFS

I just wanted to share that I’ve been really impressed with the work Alex is producing for several of our UK partners. The approach around multi-touch, multi-channel campaigns and the focus on more targeted, high-quality content is clearly delivering strong results.

Benjamin

Head of Sales @ Enterprise ERP Consultancy

Alex was heavily involved in our marketing and delivered strong work across the board. His biggest impact was on design. He brought a modern look to our materials that had been missing and redesigned our website from the ground up, creating a major improvement on what we had before.

Holly

CEO @ Enterprise ERP Consultancy

Alex has been instrumental in supporting our social media campaigns and marketing materials. He is great to work with and is always looking for new ways to develop content and ideas, with a clear drive to make sure our marketing and brand stand out.

CRO

IFS ERP consultancy

"Substantial traffic increase across all media platforms and increased leads."

CEO

Mid-market ERP consultancy

"The biggest advantage has been building brand credibility and exposure which has made it easier to expand globally due to the marketing presence increasing. Overall branding has been consistent and professional also."

CEO

UK-based IFS ERP consultancy

"Pleasure to work with. Responds promptly, and always happy to listen to the team for our feedback to get the required finished article."

CRO

IFS ERP consultancy

"Agile and smart thinking to quickly achieve outstanding outcomes and tangible results."

Want results like this for your consultancy?

Our Process

What working with us looks like

A clear process from first conversation to ongoing delivery.

Align and understand

We get a clear picture of your services, priorities, and current setup, identifying where gaps exist and what needs to change.

Agree priorities

Priorities are agreed and we move straight into execution. No lengthy onboarding process, no waiting around.

Track, refine, and improve

We use performance insight and sales feedback to strengthen activity and close gaps as they appear.

Ongoing partnership

Most engagements continue long term, adapting as your consultancy grows without constant re-planning.

FAQS

Frequently asked questions

Most of the questions we hear before a first conversation, answered honestly.

We already have some materials. Can you work with what we have?

Yes. We'll review what exists, identify what's still fit for purpose, and improve or replace what isn't. There's no need to start from scratch if the foundations are solid.

How do you make sure the collateral reflects how we actually work?

We spend time understanding your services, delivery model, and how your sales team operates before writing anything. Everything is written from that understanding, not from a generic template.

Who owns the collateral once it's produced?

You do. Everything we produce is yours to use, adapt, and share however you need. We can also update materials over time as your services or positioning evolves.

How long does it take to produce a full suite of collateral?

It depends on scope and how quickly feedback is turned around. Most core collateral sets can be produced within the first few weeks of an engagement, with refinements ongoing from there.

Can you produce collateral for specific sectors or service lines?

Yes. If your consultancy works across multiple sectors or service offerings, we can produce materials tailored to each, ensuring messaging is relevant to the specific audience being addressed.

Is this delivered as a one-off project or as part of a retainer?

Collateral is typically delivered as part of a broader retainer, which means it stays up to date as your business evolves. In some cases we support one-off collateral projects alongside an active engagement.

Still have questions?

Reach out to us anytime for assistance.