Marketing for Priority Software Partners

Show buyers what your business adds to Priority ERP. We create clear positioning, websites, LinkedIn content and campaigns around your sector knowledge, implementation services and own solutions, with materials your sales team can use.
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A 90-day campaign for multi-store retail services

A proposed campaign for a Priority Software partner offering stock-visibility reviews to retailers with several stores. A campaign page, LinkedIn content and consultant-led webinar would explain the review and invite buyers to discuss their inventory processes.

19

Qualified retail enquiries

9

Booked inventory reviews

4

Sales opportunities

Testimonials

Trusted by Leading ERP consultancies

Petra Tuitert
Partner Marketing Director @ IFS

I just wanted to share that I’ve been really impressed with the work Alex is producing for several of our UK partners. The approach around multi-touch, multi-channel campaigns and the focus on more targeted, high-quality content is clearly delivering strong results.

Benjamin
Head of Sales @ Enterprise ERP Consultancy

Alex was heavily involved in our marketing and delivered strong work across the board. His biggest impact was on design. He brought a modern look to our materials that had been missing and redesigned our website from the ground up, creating a major improvement on what we had before.

Holly
CEO @ Enterprise ERP Consultancy

Alex has been instrumental in supporting our social media campaigns and marketing materials. He is great to work with and is always looking for new ways to develop content and ideas, with a clear drive to make sure our marketing and brand stand out.

CRO
IFS ERP consultancy

"Substantial traffic increase across all media platforms and increased leads."

CEO
Mid-market ERP consultancy

"The biggest advantage has been building brand credibility and exposure which has made it easier to expand globally due to the marketing presence increasing. Overall branding has been consistent and professional also."

CEO
UK-based IFS ERP consultancy

"Pleasure to work with. Responds promptly, and always happy to listen to the team for our feedback to get the required finished article."

CRO
IFS ERP consultancy

"Agile and smart thinking to quickly achieve outstanding outcomes and tangible results."

Give buyers a reason to choose your Priority practice

Priority provides partner marketing resources. Your website and campaigns still need to explain your own services, customer fit and approach to delivery.

Upward trending graph with arrow showing growth

Vendor materials describe the software, not your business

A product brochure can explain Priority ERP without showing why a buyer should work with you. We add your service scope, delivery approach and approved project evidence so the partner choice is easier to assess.
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A broad offer makes the first conversation vague

A retailer reviewing store stock needs a different discussion from a manufacturer reviewing production. We narrow each campaign to an audience, a problem and a service your consultants can deliver.
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Your own developments need a clear explanation

Extensions, connectors and custom workflows can be reasons to contact your practice. We explain what they do, who they suit and how you implement and support them, without blurring them with standard Priority functionality.

Practical marketing for Priority Software partners

Use the vendor resources available to you alongside original content that explains your business. We manage the production and keep sales involved.

01

LinkedIn-led marketing

Turn delivery experience into LinkedIn posts about the decisions your customers face. We gather input from your consultants and create content on the sectors, services and Priority workflows you want to be known for.

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02

Sales enablement collateral

Create service overviews, demonstration decks and customer stories that explain your contribution. Show the difference between software capabilities, your implementation work and any additional solutions included in the proposal.

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03

Campaigns, events and launches

Build sector campaigns with a defined offer and prepared follow-up. We create the page, emails, presentation materials and event content around a review, demonstration or workshop delivered by your team.

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04

Website design and development

Make your website identify Priority Software and your services clearly. Organise relevant industry pages, show who each offer suits and give prospects useful information about delivery before they enquire.

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05

Fractional marketing leadership

Set a marketing plan that accounts for vendor activity, partner referrals and your own campaigns. We coordinate production, manage approvals and review enquiry quality with sales so effort follows your commercial priorities.

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Client story

A structured marketing programme for a partner

company
Specialist implementation partner
location
UK and Ireland

A specialist implementation partner in the UK and Ireland needed its marketing to better reflect its delivery capability.

Read the case study

Read the case study

The challenge

Inconsistent messaging and ad hoc publishing made it harder to explain the firm’s implementation, upgrade, support and continuous improvement services.

The work

Ascension introduced service-led LinkedIn content, consistent positioning, sales materials and event assets, supported by defined approvals and reporting.

A repeatable process

A defined publishing schedule, approval process and reporting routine gave the team clear ownership and more consistent marketing activity.

The evidence

The case records organic LinkedIn visibility growth across June–September, alongside clearer sales materials and service messaging. View the full case for the reported figures and scope.

How we work

How we put your Priority partner marketing into practice

Clear priorities, defined approvals and regular communication with your team.
01
Understand your services and buyers
We review your service priorities, target industries, existing materials and sales feedback. You provide the commercial context and access to the right subject specialists.
01
02
Agree the plan and responsibilities
Together we set the scope, campaign goals, review points and publishing schedule. Your team confirms technical claims, customer permissions and any vendor requirements.
02
03
Produce, approve and deliver
We create the agreed content and assets, manage feedback and prepare delivery. You nominate an approver and supply the access needed for the agreed channels.
03
04
Review results with sales
We review channel performance alongside enquiries and sales feedback where available. The next plan reflects what buyers respond to and what your consultancy needs to sell.
Get In Touch
04

LinkedIn Strategy

Campaign Delivery

B2B Growth

Event Marketing

ERP Positioning

Pipeline Support

Sales Enablement

Pitch Decks

Technical Messaging

LinkedIn Strategy

Campaign Delivery

B2B Growth

Event Marketing

ERP Positioning

Pipeline Support

Sales Enablement

Pitch Decks

Technical Messaging

LinkedIn Strategy

Campaign Delivery

B2B Growth

Event Marketing

ERP Positioning

Pipeline Support

Sales Enablement

Pitch Decks

Technical Messaging

Sales Decks

Brochures

Sponsorship Assets

Go-Live Campaigns

Webinar Support

Sales Collateral

Website Copy

Case Studies

Sales Decks

Brochures

Sponsorship Assets

Go-Live Campaigns

Webinar Support

Sales Collateral

Website Copy

Case Studies

Sales Decks

Brochures

Sponsorship Assets

Go-Live Campaigns

Webinar Support

Sales Collateral

Website Copy

Case Studies

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Work with an ERP marketing founder

Alex Cockayne founded Ascension after working inside an ERP business. He leads your marketing directly, works with your consultants to make the offer clear and organises the writing, design and campaign work needed to put it in front of buyers.

ERP

Experience alongside sales, delivery and leadership

Priority Software

Marketing for the services your team delivers

Priority Software partner marketing questions

How agency support fits with vendor resources and the services your practice sells.

Don’t see your question?
Send us a message, we will get back to you.

Contact us

Contact us

Why use an agency when Priority already provides marketing support?
Can you use the Priority marketing materials we already have?
How would you market our Priority retail implementation services?
Can you help us promote our own Priority extensions?
How do we distinguish our campaigns from Priority-generated leads?
Talk to Ascension

Discuss marketing for your Priority Software business

Tell us which services you want to grow, who you want to reach and where marketing is getting stuck. We’ll discuss your priorities and the support that fits your team.

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Trusted by ERP Consultancies Worldwide

"I just wanted to share that I’ve been really impressed with the work Alex is producing for several of our UK partners. The approach around multi-touch, multi-channel campaigns and the focus on more targeted, high-quality content is clearly delivering strong results."

Petra Tuitert - Partner Marketing Director