Marketing for SAP Partners

LinkedIn content, sales materials, campaigns and website support for SAP consultancies and resellers. We help you promote Business One, S/4HANA and support services to the buyers you want to reach.

Discuss your marketing

View our work

Dark purple gradient background with soft glowing centre

SAP partner campaign

A 90-day campaign promoting S/4HANA readiness assessments to industrial manufacturers.

Qualified discovery meetings

Readiness assessment requests

Sales opportunities

Testimonials

Trusted by Leading ERP consultancies

Petra Tuitert

Partner Marketing Director @ IFS

I just wanted to share that I’ve been really impressed with the work Alex is producing for several of our UK partners. The approach around multi-touch, multi-channel campaigns and the focus on more targeted, high-quality content is clearly delivering strong results.

Benjamin

Head of Sales @ Enterprise ERP Consultancy

Alex was heavily involved in our marketing and delivered strong work across the board. His biggest impact was on design. He brought a modern look to our materials that had been missing and redesigned our website from the ground up, creating a major improvement on what we had before.

Holly

CEO @ Enterprise ERP Consultancy

Alex has been instrumental in supporting our social media campaigns and marketing materials. He is great to work with and is always looking for new ways to develop content and ideas, with a clear drive to make sure our marketing and brand stand out.

CRO

IFS ERP consultancy

"Substantial traffic increase across all media platforms and increased leads."

CEO

Mid-market ERP consultancy

"The biggest advantage has been building brand credibility and exposure which has made it easier to expand globally due to the marketing presence increasing. Overall branding has been consistent and professional also."

CEO

UK-based IFS ERP consultancy

"Pleasure to work with. Responds promptly, and always happy to listen to the team for our feedback to get the required finished article."

CRO

IFS ERP consultancy

"Agile and smart thinking to quickly achieve outstanding outcomes and tangible results."

Want results like this for your consultancy?

Make your SAP services easier to choose

Buyers need to understand which SAP problems you solve, who you work with and what happens when they contact you.

Business One and S/4HANA need different messages

A Business One prospect reviewing stock control needs different information from an ECC customer planning a move to S/4HANA. We separate campaigns by product, business need and buying stage.

View Our Services

The SAP name does not explain your strengths

A list of SAP products leaves buyers comparing similar partners. We explain your industry experience, project scope and delivery approach, using examples your consultants can substantiate.

View Our Services

Finance and IT need different answers

Finance may need a business case. IT needs to assess data, integrations and disruption. We create material for each discussion so your sales team can keep the same opportunity moving.

View Our Services

Services

Marketing support for your SAP practice

Promote the SAP services you want to sell, with clear deliverables and technical review from your consultants.

LinkedIn-led marketing

Publish practical posts on ECC migration decisions, Business One workflows and SAP support. We interview your consultants, write the content and manage design, scheduling and reporting.

Learn More

Sales enablement collateral

Explain your SAP project scope with assessment summaries, implementation overviews and proposal slides. Give finance a clear business case and IT the information needed to assess delivery.

Learn More

Campaigns, events and launches

Promote an S/4HANA assessment, Business One webinar or SAP event appearance. We prepare invitations, campaign pages, presentations and follow-up around a specific audience and offer.

Learn More

Website design and development

Separate Business One, S/4HANA and support services on your website. Show your industry experience, explain how you deliver and give each buyer a relevant route to enquire.

Learn More

Fractional marketing leadership

Agree which SAP services, industries and accounts to prioritise. We coordinate the content, collateral and campaign schedule with your practice leads and sales team.

Learn More

Client story

A structured marketing programme for a partner

company

Specialist implementation partner

location

UK and Ireland

A specialist implementation partner in the UK and Ireland needed its marketing to better reflect its delivery capability.

Read the case study

The challenge

Inconsistent messaging and ad hoc publishing made it harder to explain the firm’s implementation, upgrade, support and continuous improvement services.

The work

Ascension introduced service-led LinkedIn content, consistent positioning, sales materials and event assets, supported by defined approvals and reporting.

A repeatable process

A defined publishing schedule, approval process and reporting routine gave the team clear ownership and more consistent marketing activity.

The evidence

The case records organic LinkedIn visibility growth across June–September, alongside clearer sales materials and service messaging. View the full case for the reported figures and scope.

How we work

How we run your SAP marketing

Clear priorities, defined approvals and regular communication with your team.

Understand your services and buyers

We review your service priorities, target industries, existing materials and sales feedback. You provide the commercial context and access to the right subject specialists.

Agree the plan and responsibilities

Together we set the scope, campaign goals, review points and publishing schedule. Your team confirms technical claims, customer permissions and any vendor requirements.

Produce, approve and deliver

We create the agreed content and assets, manage feedback and prepare delivery. You nominate an approver and supply the access needed for the agreed channels.

Review results with sales

We review channel performance alongside enquiries and sales feedback where available. The next plan reflects what buyers respond to and what your consultancy needs to sell.

Get In Touch

LinkedIn Strategy

Campaign Delivery

B2B Growth

Event Marketing

ERP Positioning

Pipeline Support

Sales Enablement

Pitch Decks

Technical Messaging

LinkedIn Strategy

Campaign Delivery

B2B Growth

Event Marketing

ERP Positioning

Pipeline Support

Sales Enablement

Pitch Decks

Technical Messaging

LinkedIn Strategy

Campaign Delivery

B2B Growth

Event Marketing

ERP Positioning

Pipeline Support

Sales Enablement

Pitch Decks

Technical Messaging

Sales Decks

Brochures

Sponsorship Assets

Go-Live Campaigns

Webinar Support

Sales Collateral

Website Copy

Case Studies

Sales Decks

Brochures

Sponsorship Assets

Go-Live Campaigns

Webinar Support

Sales Collateral

Website Copy

Case Studies

Sales Decks

Brochures

Sponsorship Assets

Go-Live Campaigns

Webinar Support

Sales Collateral

Website Copy

Case Studies

Smiling man with dark hair and beard wearing a black sweater and a silver wristwatch against a city skyline background.

Work directly with an ERP marketing founder

Alex Cockayne founded Ascension after working inside an ERP business. He leads your marketing and works with your SAP specialists on content about project delivery, migration decisions and service scope.

ERP

Experience alongside sales, delivery and leadership

SAP

Marketing for the services your team delivers

Get In Touch

SAP partner marketing questions

Questions about S/4HANA campaigns, Business One services and working with your consultants.

Don’t see your question?
Send us a message, we will get back to you.

Talk to Ascension

Discuss marketing for your SAP practice

Tell us which services you want to grow, who you want to reach and where marketing is getting stuck. We’ll discuss your priorities and the support that fits your team.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Trusted by ERP Consultancies Worldwide

"I just wanted to share that I’ve been really impressed with the work Alex is producing for several of our UK partners. The approach around multi-touch, multi-channel campaigns and the focus on more targeted, high-quality content is clearly delivering strong results."

Petra Tuitert - Partner Marketing Director