.svg)
LinkedIn marketing for SAP partners
SAP has scheduled the end of ECC maintenance, so customers still on ECC are choosing between greenfield, brownfield and selective data transition. Your architects have a view on that choice; we write it up, design it and post it for UK and US audiences.
“I just wanted to share that I’ve been really impressed with the work Alex is producing for several of our UK partners. The approach around multi-touch, multi-channel campaigns and the focus on more targeted, high-quality content is clearly delivering strong results.”
Results from our last three ERP success stories
Organic LinkedIn activity only, measured in LinkedIn Page Analytics.
Every PartnerEdge model, from resale to run
PartnerEdge recognises four ways to make money around SAP: sell, service, build and run. A Business One reseller and an S/4HANA integrator need very different LinkedIn content, so we start with yours.
CIOs weighing S/4HANA; SAP programme directors; Finance directors; Business One owner-managers; Industrial manufacturing; Automotive
Service partners and integrators
S/4HANA conversions, greenfield implementations and the consulting that follows go-live.
Business One resellers
Selling and implementing SAP Business One for small and midsize businesses.
Run partners
Managed services and outsourced operation of SAP, delivered as a bundled subscription.
Build partners and ISVs
Apps and extensions built on or integrated with SAP, in step with a clean core.
What stalls an SAP practice’s LinkedIn
Three problems we keep finding, each one from a real client engagement.
Posting happens when someone has time
No cadence, no content plan and no quality control.
Every channel tells a different story
LinkedIn, sales collateral and event materials say slightly different things, so your delivery strength never comes through.
Technical buyers tune out marketing
IT directors and senior decision-makers are wary of anything that reads like a sales pitch.
What we run for an SAP practice on LinkedIn
One team plans, writes, designs, publishes and reports, so your consultants stay on delivery.
Planning around S/4HANA and Business One
Transition approach, clean core, Business One growth stories and the run or support services you sell.
Writing from consultant interviews
We interview your consultants and write the posts. Nobody on your team has to draft anything.
Design: carousels and visuals
Carousels and graphics designed to a professional standard, with optional video where it adds value.
Publishing and reporting
Scheduling, a monthly report and a quarterly review of what to change.
Recent work for ERP consultancies
Each sample shows who it was for and what it was for.
Case study carousel
Thought leadership post
LinkedIn article banner
Consultant profile
Our latest win for an ERP consultancy
Structured marketing programme for a specialist IFS implementation partner
Strong delivery and IFS expertise weren’t reflected in the firm’s marketing. LinkedIn, sales collateral and event materials told slightly different stories, and there was no publishing schedule, approval process or reporting.
S/4HANA and Business One posts to start with
Proposed ideas, not a fixed plan. An SAP integrator, a Business One reseller and a run partner would each keep different ones.
Is your ECC estate ready for S/4HANA?
For customers still running SAP ERP 6.0, your consultants set out the readiness checks they run before recommending a path to S/4HANA.
Greenfield, brownfield or selective data transition
Why your architects recommended one transition approach for a client, and what it meant for custom code and historical data.
Keeping the core clean after go-live
How your team decides what belongs in the S/4HANA core and what gets built as an extension instead.
When a small firm outgrows its accounts package
A Business One consultant explains the signs a small manufacturer or distributor is ready for ERP, and what the first phase involves.
Your first 90 days
Your consultant signs off every technical claim before anything goes live.
Kickoff and consultant interviews
We learn your services, your buyers and the projects worth talking about.
Content pillars and the first month’s calendar
You approve the plan before anything is written.
Writing and technical sign-off
Your nominated consultant checks the technical claims in every post.
Publishing at the agreed cadence
Set by your scope. One ERP consultancy we work with posts twice a week.
Monthly report and quarterly review
What moved, what to change and next quarter’s topics.
Ascension vs the alternatives
Pick the option you’re weighing up and see the difference side by side.
What our ERP clients say
"Alex has been instrumental in supporting our social media campaigns and marketing materials. He is great to work with and is always looking for new ways to develop content and ideas, with a clear drive to make sure our marketing and brand stand out."
“Substantial traffic increase across all media platforms and increased leads.”
“Pleasure to work with. Responds promptly, and always happy to listen to the team for our feedback to get the required finished article.”
“Agile and smart thinking to quickly achieve outstanding outcomes and tangible results.”
Three ways to run LinkedIn with us
A monthly retainer, scoped to the services you need. Commitment is agreed at scoping.
Strategy & Direction
A LinkedIn plan and templates. Your team does the posting.
Done With You
We create the content with your team’s input.
Before you brief us on SAP
Answered honestly, before your first call.
Reading for SAP practice leads
How to market ERP software without sounding like every other consultancy
Why your ERP consultancy isn’t getting inbound enquiries
LinkedIn content strategy for ERP consultancies with long sales cycles
Talk S/4HANA and Business One content with our team
Tell us which PartnerEdge model you work in and where your S/4HANA pipeline is thin. We’ll propose the first pillars.
Specialist marketing for ERP consultancies. LinkedIn-led, sales-aligned, and built around how the ecosystem actually works.
.svg){kind=small}